Reserve Selection

The Elkay Reserve Selection is an exclusive assortment of premium residential sinks, offered only to qualified traditional wholesale distribution partners. Featuring Elkay’s most sophisticated product lines, this collection represents the pinnacle of craftsmanship and innovation.

For this project, I designed a cohesive suite of marketing materials that elevated the Reserve Selection’s luxurious appeal. This included a Z-fold brochure, a premium gold-foil brochure, and an e-tailer agreement. Each element was crafted to reflect the collection’s high-end quality while ensuring a seamless experience for Elkay’s wholesale partners.